I saw Aaron Draplin speak at ASU last night. It was a great talk; a great experience all around. I hadn’t been in Business Administration C since Econ 101 in ’98. It was a familiar feeling sitting down in that lecture hall, but the presentation was all new. Aaron delivered fun, refreshing stories about design, living a passionate life, and being open to the opportunities that surround you.
You cannot stay on the summit forever; you have to come down again. So why bother in the first place? Just this: What is above knows what is below, but what is below does not know what is above. One climbs, one sees. One descends, one sees no longer, but one has seen. There is an art of conducting oneself in the lower regions by the memory of what one saw higher up. When one can no longer see, one can at least still know.
Parkopedia is a user generated directory of paid parking spots throughout the world. Directory UI is a little clunky, but the Knowledge Base and licensing info are very well presented.
PermalinkPermalinkI’m a London-based freelance iOS Developer and consultant with experience in top London digital agencies and social media. As well as iPhone and iPad development, I also work as a PHP developer and web consultant and I’ve recently started undertaking work on the Android platform.
This article discusses two methods of capturing actions on your site in Google Analytics: Event Tracking and Pageview Tracking. Event Tracking can be used for any action a user takes on your site. A couple examples would be signing up for the RSS feed, clicking through to your twitter page, or sharing a story on Facebook. Since these actions don’t generate a new pageview on your site, event tracking is one way to measure that. Pageview tracking would be used for tracking links to external pages, and for setting Goals in analytics for on-page events, since only URLs can be set as goals. You can also use this for tracking pageviews for dynamically loaded content.
This article discusses the rise of time spent as a core metric. “As visitors spend more time viewing AJAX pages or watching video, the pure page-view metric can underreport a property’s marketing performance.” The article frames the discussion in terms of content-driven sites vs. data-driven or app-like sites, and although much of the article is confusing and poorly written, the conclusion is valid: make your site easy to use, and focus on engagement over pageviews.
There is a surprising lack of of articles regarding pageview and event tracking with Google Analytics, aside from technical implementation posts. These two articles outline the two types of dynamic tracking, with pros and cons for each. One interesting fact is that if an event is recorded on a single-page session, that will not be counted as a bounce, since there was some interaction. Web developers should consider implementing this for features on their page which don’t trigger an organic pageview, such as a social media widget or RSS link. Another implication of this has to do with time on site. If a user only visits one page, the time on site isn’t recorded since there isn’t another data point for GA to compare times with. If an event or virtual pageview were tracked, it stands to reason that time spent on site would increase.
Really solid portfolio. Great identity, typography, interactive. I want to be this guy.
PermalinkThis London-based studio has an excellent design sensibility, expressed through their work on great websites for Atomized, Kantar, and Checkland Kindleysides.
PermalinkThese proud Minneapolitans have an incredible portfolio and client roster, including Aveda, Bahamas, and American Eagle.
PermalinkThis plugin allows you to use an Active Directory Domain for WordPress authentication.
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